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Gwyneth’s Gift Foundation announces rebrand

Gwyneth’s Gift Foundation, a local nonprofit focusing on Creating a World Where Everyone Can Save a Life with their Culture of Action announces rebrand to reflect Foundation growth and maturity.

“Culture of Action is the urgency to respond when needed. So often we see people freeze or take out their phones rather than getting involved during emergencies” said Kathleen Steininger, Director of Operations at Gwyneth’s Gift Foundation. “We want to give people the skills and confidence needed to respond.” The rebrand includes an updated logo, completely remodeled website, and updated mission and vision statements. The Foundation wants to encourage a Culture of Action.

Gwyneth’s Gift Foundation felt as though the mission and vision statement needed updating. It is now shorter and easier to remember. They want their story to be told from both an urgent and positive perspective that anyone and everyone can learn Hands-Only CPR and help to save a life, and this Foundation is a great place to come for those services, free of charge. Visit to explore the new website and updated brand.

About Gwyneth’s Gift Foundation:

Gwyneth’s Gift Foundation is a 50l(c)3 nonprofit organization founded in 2015 as the actionable arm of Gwyneth’s Law. The Foundation’s mission is to serve as a catalyst to ensure that those suffering an out-of-hospital cardiac arrest have a greater chance of survival because they were provided with immediate life-saving measures from a community member educated on how to administer CPR and utilize an AED. Gwyneth’s Gift is a world where everyone can save a life!

Vision: To create a Culture of Action where communities are educated, confident and empowered to save the lives of individuals suffering from cardiac arrest.

Mission: To raise awareness of Cardiopulmonary Resuscitation (CPR) and the use of Automated External Defibrillators (AEDs).

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